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Gestalt vs. the ‘Cult of Cute’

  • By RB_ranprojects
  • January 11, 2022

The psychology of communication design is about understanding emotional responses to stimuli. The ubiquity of infantilised creative engagement and messaging being used to convince people that: obeying the law, shopping […]

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Under (re)construction

  • By RB_ranprojects
  • June 21, 2021

In the process of migrating content from my old CMS. Doing this in the open, don’t shoot me.

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Essential reading

  • By RB_ranprojects
  • June 17, 2021

Citizen Designer: Perspectives on design responsibility edited by Steven Heller and Veronique Vienne I often dip back into this anthology when I’m in need of reassurance about the value of […]

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Anti-brand Remover-Installer, a third of a century old

  • By RB_ranprojects
  • June 7, 2021

The Beat Kit ‘Remover Installer’ appeared on shelves in 1984. It was a fake product created by Sean Wolfe as a nose-thumb to the then solidifying cult of consumerism. The product itself was a […]

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