Tag: message
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Light intro to semiotics in visual communication
This is a reflection on an old lecture I delivered, discussing the conventions in signified ‘meaning’ behind visual media, art direction, and communication in general. What do you see? What […]
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Who are the real revolutionaries in brand activism?
Brand activism, or belief-driven value marketing to use the adverspeak, where a company positions itself as taking a stand on hot socio-political topics, is not a new phenomenon but is dominating PR […]